DIOR, elegance and 
The Art of living

In 1972, the House published La Cuisine Cousu-Main (Tailor-Made Cuisine), a precious cookbook revealing the couturier’s favourite dishes. In his foreword, the chef and artist Raymond Thuilier recounted how Monsieur Dior often compared cooking to the demands of his passion: “The ingredients used in the kitchen are as noble as those used in couture (…). I experience the same sensations: while cooking is a work of intelligence, the hands must be faithful servants.”

Over the years, the joie de vivre that lies at the very heart of Dior’s heritage has been embodied by objects designed to elevate the pleasure of entertaining to an art form. And so it was that, starting in 1947, the boutique Colifichets – located on the ground floor at 30 Avenue Montaigne – began offering customers a wide range of accessories, including frames, lighters, powder compacts, mirrors, card cases and letter openers.

In response to the success of those items, which made it possible for everyone to own a piece of Dior style, the couturier in 1955 opened a boutique dedicated to home décor. He entrusted its management to Jean-Pierre Frère, who created the House’s first tableware collections.

Since then, the offering has continued to grow, becoming its own department – spanning Gift, Porcelain, Silverware, Crystal and Home Linen lines – directed by Doris Brynner starting in 1997. A woman of exquisite taste, she brought creative energy and new horizons to the Dior art of living, culminating in the founding of Dior Maison – originally called Dior Home – which was presented and showcased in the Dior boutique in London in 2016. The following year, Cordelia de Castellane became Artistic Director of that unique universe.