The lifestyle capsule

The mountains call for new experiences, beyond the limits of performance and technology. They proved a wonderful playground for Kim Jones and his guest designer, Dior ambassador Lewis Hamilton. In an intensely inventive dialogue, the two creatives dreamed up a Lifestyle Capsule inspired by some of the passions of the Seven-Time Formula 1 world champion. A thrilling long-distance race commences.

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© Kenny Germé

“Lewis Hamilton and I share a love of nature, a desire to celebrate Africa and an interest in the artisanal processes and techniques that unite craftspeople in Africa with the savoir-faire of the Dior ateliers. Added to that, this collection also reflects Lewis’s sporting side, his virtuosity and our functionality.”

– Kim Jones

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© Kenny Germé

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© Kenny Germé

Virtuosity, functionality, luxury: all those words apply to this Lifestyle Capsule guest-designed by Lewis Hamilton with Kim Jones and his Studio. Like an ode to the joys of winter, this exceptional collection dedicated to snow sports like skiing and snowboarding reflects just some of the racing driver’s facets and fascinations. Irresistibly refined, it pushes the boundaries of surpassing oneself while also demonstrating an agile quintessence in terms of sustainability.

The silhouettes place an accent on relaxed simplicity and showcase a wide array of traditional savoir-faire. From Dior’s Parisian elegance to Descente’s Japanese skiwear flair, they feature an incredible fusion of heritage, at once historical, contemporary and personal.

From tweed suits made in keeping with the Dior art of tailoring to handmade African fabrics, from denim, knitwear, sweatshirts and fleeces in organic or recycled textiles to the technical rigour of ski ensembles – offering wearers ultimate and complete protection against extreme cold – these pieces surpass, and deliberately transcend, fashions and trends.

Accessories, in turn, echo that approach: leather is avoided and replaced without losing its essential excellence. B44 Blades complete a new retro look, while Dior Snow derbies rise to meet wintery weather. Designed to promote freedom of movement and expression, bags likewise combine couture and practicality, utility and aesthetics, the everyday and the singular, distinction and efficiency. For example, the Dior zipped backpack – specially designed for this occasion – combines ultra-resistant materials with an ultra-functional spirit, inside and out.

Bringing a finishing touch to a modern, dynamic attitude to the slopes, two helmets and a mask – developed with POC, a specialist in board sports and protection – ensure both safety and comfort. Celebrating the exhilarating pleasure of speed, the House also collaborated with Factory 9 – the Swiss maker of custom snowboards for top athletes – and unveils “neo-artisanal” custom boards. The fruit of unparalleled precision and meticulousness, these unique objects of desire are steeped in high-end expertise, in which a perfect combination of form and function promise unforgettable sensations.

An invitation to adventure that, more than ever, beckons us into the realm of dreams and innovation.

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© MELINDA TRIANA

“Working with Kim and the talented team at Dior has been a dream, and I was honoured when Kim asked if I’d like to guest-design this Lifestyle Capsule with him. Our values and ideas are aligned, making it easy to bring to life a creative collection infused with our shared experiences. Focusing on conscious choices and pushing boundaries with each piece, while merging inspiration from my roots in Africa, have been so inspiring.”

– Lewis Hamilton

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