| Christian Dior’s favourite flower was a wild rose that blossoms on the flank of the cliff below the villa Les Rhumbs, in Granville, Normandy. The climate there is harsh – cold, windy, rainy – and yet, in young Christian’s eyes, the rose unfurled so much beauty and demonstrated such pride in existing despite those conditions that he would make it an emblem of his couture House. It has also been more than twenty years since that rose was adopted by Dior Science. After all, doesn’t that variety, with its unique phytochemistry, contain unsuspected regenerating properties? The quest for excellence, and a prodigious fusion of research and knowledge, lie at the heart of Dior Prestige Le Nectar Intégral, a new treasure for reconstituting the skin developed by Dior Prestige.
Year in, year out, the House of Dior has continued to decode the mysteries of the Rose de Granville thanks to seven hybridizations that have magnified its exceptional capacities for rejuvenation. The result is a patented complex, Rosapeptide, which combines the rose’s regenerating and strengthening active ingredients to infuse Dior Prestige skincare products with its fantastic powers. In 2025, Dior Science pushes its experiments even further to reveal one of the Rose de Granville’s secrets: a mixture of aqueous, oily and “substantial” liquids. A “close encounter of the third kind” that is crucial because that balance is precisely what gives the rose its extraordinary resilience. Its development is assured by the presence of a substantial hybrid fluid – neither water nor oil – that is essential for transporting molecules. |